Fanta&Sprite: Don’t worry the originals are finally here.

Fanta and Sprite wanted to launch their new syrup flavors in Germany to cope with the quick rise of supermarket brands that tried to imitate their taste.

For this campaign, we took to the extreme the feeling you get when you drink another brand that is not from the Coca Cola Company. This way, we came up with the idea of the "traumas" that these copies of soft drinks may have generated in children's birthdays. Using this, we created a Fanta tutorial where, through humor, we told how to prepare these products.

In a second tutorial piece, we compared two identical twins tasting the original Sprite and the white brand. Their reaction, presented with humor, tells us which is the true taste of Sprite.